Label design

The evolution of the label has seen several steps: mountains drawn on the inside, more stylised ingredient design, testing of monochrome variants and changing fonts. All this was done to create a product that, in the end, gave the right emphasis to the elements, without being something already seen.

At the end, the colours change from green to recall the ingredients, to Burgundy, the shade of the product.

At the top, the mountain range that characterises the region, and at the bottom, the herbs used. The final style of the design is “handmade” with a vintage appeal. This is to give the idea of historicity and familiarity.