Label & Recipe Book Design

Retrobar

Retrobar provides its customers with a kit to create cocktails at home. The final product also contains a torch for smoking cocktails with smells reminiscent of wood.

Retrobar’s style is, as the name suggests, vintage and elegant.
He asked me to create five labels for its packaging, a recipe book and an handbook.

Packaging with cherry label designed for Retrobar.
Packaging with pecan label designed for Retrobar.

DESIGN FEATURES

I decided to use three colours: cream, gold and black. In the background of each label I placed a vintage pattern, while in the foreground I stylised the product icon in a retro style.
The font is extremely simple and the colour of the logo echoes that of the outer border.

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All the labels designed for Retrobar: oak, pecan, walnut, apple and cherry.

RECIPE BOOK

After creating the labels, I developed the recipe book.

The colours I used are the same of the labels. I chose two fonts, the first with an “handwritten” effect, the second more minimal. The icons represent stylised cocktails in a deliberately sketchy style.